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1. Jeff’s Book
   1. https://www.amazon.com/Rise-Fight-Love-Repeat-Morning/dp/B08FP9P4J5/ref=sr_1_1?crid=18M5MGJKTF5BG&keywords=Jeff+wickersham&qid=1662036300&sprefix=jeff+wickersham%2Caps%2C77&sr=8-1

1. Jeff’s Mission
2. Redirecting the effort of ‘The Hedonic Treadmill’ towards improvement
3. Defining your morning mantra
   1. Rise Fight Love Repeat
4. Fall in love with the process, not the results
   1. Navy Seals - Earn your your trident….. every day
5. Be Cautious of self talk / language
6. Accountibility. Consistency, Energy
7. You are 9x more likely to achieve a goal you have written down.
8. Using words like “Always and Never”
9. The 4 Minute Mile

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