Join me as we take a deep dive into the world of craft beer and explore its explosive growth over the past few decades. As someone who has always been drawn to the art of brewing, I talk about how some friends and I decided to take the plunge and start our own brewery. It was a dream that we had been pursuing for years.
But first…
We'll start by looking back at the history of American beer and how it was nearly decimated by Prohibition and WWII. But thanks to key events like Fritz Maytag's purchase of Anchor Brewing, the legalization of home brewing by Jimmy Carter, and the founding of the Sierra Nevada and Boston Beer Company, craft beer began to make a comeback.
Today, the craft beer industry is thriving with over 7000 breweries in the U.S. alone producing and shipping roughly 200 million barrels of beer per year. And while much of the recent growth can be attributed to the reopening of restaurants and bars post-Covid, the trend towards craft beer has been steadily increasing for the past decade.
We'll also take a look at the global beer market, which is expected to grow to $1.25 trillion by 2030 with a 7% growth rate. Younger drinkers are driving the surge in demand for craft beer, seeking out a variety of styles and taste profiles.
If you're interested in getting into the craft beer industry, there are a number of different paths to consider, each with its own unique advantages and challenges. Join me as we explore the exciting and dynamic world of craft beer.
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