Using paid ads is one way of monetizing your podcasts. But did you know that you can monetize your podcast with the help of your audience? And you can also create premium experiences for your audience using a private podcast?
In this episode of Recorded Content, Jason Sew Hoy, Co-Founder and CEO at Supercast, joins host Tristan Pelligrino. Jason breaks down how podcasters can create subscriptions, develop premium experiences for customers and even earn sustainable revenue through a private podcast.
According to Jason, the subscription model fosters stable revenue growth, and it can be a great way of monetizing because people want two things - to get rid of ads and gain access to bonus episodes with high-profile guests.
"The intimate connections you create through podcasting, combined with the subscription model, and allowing a certain portion of your audience to pay to level up their experience and get even greater content was something that the podcast world was ready to adopt," explains Jason.
Tune in to the new episode of Recorded Content to hear more about the challenges and benefits of creating a private podcast experience.