Regardless of which industry we are operating in, we measure success to determine whether our efforts are paying off. But, when it comes to podcasting, hosts often track KPIs, like downloads, which do not always indicate the success of your company’s show.
So, instead of focusing on downloads, take a comprehensive look at how your content is performing across various platforms.
In this episode of Recorded Content, our host, Justin Brown, shares highlights from previous episodes and elaborates upon what some of our guests said on the subject of podcast downloads.
