Chick-fil-A didn’t become a powerhouse by accident, and we’re bringing that same kind of disciplined thinking to the shed industry. Peter Miller joins us to talk about the Shed Sales Summit in Knoxville, Tennessee, and why having the former Chick-fil-A CMO Steve Robinson as keynote is such a big deal for shed sales, marketing, and branding. If you’ve ever felt like customers only shop price, this conversation will challenge you to see how service, consistency, and message can make people choose you even when another lot has a “similar” building.
We also dig into what’s changing across the industry calendar and why it’s a win for attendees: coordination with NSRA for those thinking about rent-to-own, plus the momentum of the Shed Builder Expo. The real payoff is the networking. The best ideas rarely happen on stage. They happen at tables, in hallways, and in the honest back-and-forth where shed dealers and sales teams compare what’s working, what’s broken, and what they’d do differently next time.
Finally, we get candid about the emotional roller coaster of selling. Deals cancel, pipelines dry up, and even seasoned sellers take hits. Peter shares why you keep filling the pipeline, how psychology matters in what you say and how you say it, and why events that mix learning with community can keep you sharp. We also touch work-life balance, because no sales win is worth losing your family.
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This episodes Sponsors:
Studio Sponsor: Shed Pro
LuxGuard
Shed Sales Summit
CAL
Stryker Hunting Blinds
