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It's the Sugar Cookie Marketing Group twins, and I'm mixing things up a bit. Here are 10 things you never knew about HEATHER, that you probably didn't wanna know anyway, but now you know.

Here's what we're covering this week:

In The Marketing Minutes, Heather wanted to cover what content buckets are and how to implement them to get social media working for you a little more easily. Content buckets allow you to get ahead of your marketing rather than always feeling behind.

In The Business of Baking, Corrie breaks down a client experience she had this week where the price was an issue until it wasn't. She also gives us a script about how to address this and some pro-tips on how to turn that no into that ever-coveted yes.

Next, in Voicemails, we talk about Instagram insights - the good, the bad, and the ugly. Best practices when it comes to naming your company, and moving users from a group back to a page.

Finally - Group stuff. We had an AWESOME live last week with Jennifer Groh on newsletters - how to make them and grow them. It was an hour of really awesome money generating content. Highly recommend. I also did a quick live on Popls. 

And lastly - whatever I find interesting (twinteresting - come on people, that's a perfect pun).

And Sponsors. Look like we forgot to cover it. My bad.