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It’s an ever-evolving landscape for sales and marketing professionals as remote work and virtual communication are here to stay.

Join Dr. Shane Hunt, Dean of the College of Business (Idaho State University), and Dr. John Hansen, Professor of Marketing and Director of the Center for Sales Leadership (University of Alabama-Birmingham) as they discuss the continued impact of COVID-19 on retailers, supply chain, logistics, management, and sales.

In this follow-up, both professors speak to the new environment of panic consumerism, forecasting disruption, and the challenge of sales professionals managing customer expectations in the height of the Omicron variant.

How are these industries with sales and marketing professionals thinking through tactics and strategies differently? What’s the long-term impact? Tune in to learn more!

#mcgrawhill #marketinginsights #marketing #americanmarketingassociation #huntmellodeitz @DrShanehunt

Podcast Transcript