All the marketing efforts in the world will land on deaf ears if no one knows who you are and why what you do can help them.
Let’s be honest: Preaching to a nearly empty room feels awkward in real life, let alone the echo chamber that marketing on social media can create.
How can little ol’ you become visible to your ideal clients? How do they learn your name, figure out what the heck you’re about, and want to pay you for your help? It’s actually a lot easier than you’re making it.
Take it from me. Despite the fact that I (a). don’t use paid ads and (b). have a paltry email list andfollower count on social media compared to just about every other entrepreneur I know, I’m still making more money than I ever did from my six-figure corporate career, with lifestyle freedom to boot!
This is only possible because I regularly commit to a very simple visibility strategy that helps to keep me top-of-mind and very visible in the areas where I know my ideal client hangs out. It’s your turn to do the same.
Listen in and learn how to become more visible and make more sales today in just three simple steps!
In this episode, we talk about…
● [02:04] How to create your own pond and attract your ideal fish.
● [06:25] Using “turning on the tap” strategy to increase your visibility.
● [09:15] Step #1: Optimize your social media profiles.
● [12:55] Step #2: Build a compelling lead magnet and a nurture sequence of emails that
invite your ideal client to something you have for sale.
● [19:10] Step #3: Create an implementation strategy by setting daily implementation actions.
● [25:38] Fine-tuning your client pipeline.
● [28:00] A recap of the six steps.
Links to Resources:
● The SIMPLE guide to create clients and sales online
-> https://dorothyvilleneuve.com/free-resources/
● Conversations to Clients free mini-course
-> https://dorothyvilleneuve.com/free-resources/
● Episode 6: Six Business Productivity Tips to Supercharge Your Success
-> https://dorothyvilleneuve.com/six-business-productivity-tips-to-supercharge-your-success/
Schedule a call with Dorothy to chat about your Sales Strategy here:
-> https://app.acuityscheduling.com/schedule.php?owner=14005462&appointmentType=3703525
Send your episode topic suggestions or questions to hey@dorothyvilleneuve.com
Reach out to Dorothy on Instagram @dorothyvilleneuvecoaching
You can also catch up with her on her website at dorothyvilleneuve.com
