The Japanese term wabi-sabi refers to the concept of accepting imperfection in design and life. Few people I know embrace wabi-sabi in sales and marketing like guest in this episode, my friend Steve Moran. Steve is founder of Senior Living Foresight, a thought leadership incubator that publishes 5-10 articles weekly to help senior living leaders excel. He and his team challenge existing assumptions and tackle hard issues, and, he admits, sometimes even make people mad. He and I discuss how to make great connections at events without fearing the few who don’t wish to chat, how to share great content without worrying about critics and how to hone a strong presence on social media without being too perfectionistic. His message: work hard, celebrate the wabi-sabi and take a day off!
