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Vince has been recognised by Adobe as one of the top 50 marketers in the world, is a best-selling author and also has a great podcast called “Chasing the Insights”. 

And today, he takes us back to 1996. 


He was sitting on a bench with a friend, and his business had just failed. It’s what he recalls as a bit of a pity party.

But his friend didn’t see it that way. And after a stern talking to, Vince realise that what he needed to change was his mentality. 

Of course, this didn’t happen overnight. 


In what is a very in-depth and honest conversation. Vince looks back on his personal transformation of the victim mentality with a very clear perspective. He breaks it down into two parts.

We compare ourselves to 

1.  Others — even though it's our perspective of the person, not necessarily what they have achieved

2.  Where we want to be — which initiates a vicious cycle of never feeling successful, even when we are

Tune in, as Vince shares some simple tools that helped him to keep a broad perspective on the impact he’s making on others, rather than what he hasn’t done yet!

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