Cigars are a $23.4 billion industry worldwide; $13.3 million of that in the US. In a male dominant industry in both sales and consumption, Candace Ford, CEO of LLC Ladies Love Cigars, has made herself known. She has crafted a very specific product offering cigars that are custom designed to appeal to women and their tastes. Listen in as this trailblazing entrepreneur shares how she's been able to capitalize on a new market in an age-old industry.
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