What’s the bridge between awareness and real, lasting change in your practice?
In Part 3 of Why GnA, Greg Esenmacher gets personal—sharing the biggest challenges he’s faced as a founder, the role of acceptance in creating sustainable action, and why empathy, leadership, and accountability are at the core of every successful Full Arch practice.
From building a brand that connects emotionally with patients to fostering team culture that drives case acceptance, this episode dives deep into the human side of scaling. Whether you’re a practice owner, a DSO exec, or a leader in the making, Greg’s insights will challenge how you approach growth and leadership.
🧠 Why awareness isn’t enough—and how acceptance fuels sustainable change
🦷 How leadership mindset directly impacts case acceptance rates
💙 The power of empathy and emotional connection in patient experience
📊 Why brand differentiation starts with the leader’s personal growth
🤝 How accountability with compassion creates stronger teams
🏆 What Greg is most proud of since launching GNA Consult
📌 The personal meaning behind the name GNA
“Awareness and action aren’t sustainable without acceptance.”
“Case acceptance is all about the patient experience—and that starts with leadership.”
“Accountability without compassion fails; compassion without accountability stalls.”
“Leadership growth trickles down to your team, and your team drives the patient experience.”
Learn more about GNA Consult: dentalconsult4u.com
Connect with Greg on LinkedIn: Greg Esenmacher
Book a discovery call: Start Here
📱 Available on all platforms: Spotify | Apple Podcasts | Google | YouTube | Amazon
▶ Watch full episodes on YouTube: Tooth Sleuth
Host: Greg Esenmacher
IG: @gna_consult
FB: GnA Consult
LinkedIn: Greg Esenmacher
Website: dentalconsult4u.com
