In this episode, I’m joined by Duncan Littlefield. Duncan and I connected about 1 year ago and hit it off right away. I remember resonating with the story he told about his days as a professional golfer, the “identity” he had attached to and how he reinvented himself.
He has since gone on to become a visionary storyteller that has founded numerous companies. I’m constantly amazed how he “balances” all of his ventures while leveling up his leadership skills along the way to enroll “integrators” to make his visions come to life.
We also discussed one of his projects called “Who Stories” where he supports inspiring individuals to tell their authentic story … because “you are enough!”.
Episode Topic
5:06 | Duncan explains why he chooses to dive into the deep end and figure out how to swim
8:04 | Duncan talks about his time as a golfer and how he detached from that identity
13:12 | Duncan speaks about his journey to become a creative storyteller
19:03 | Duncan talks about his first few businesses and why “stories” are everything
23:38 | Trevor and Duncan talk about how to know whether you are a “visionary”
29:50 | Duncan shares the “vision” of The Littlefield Company as a “creative agency”
36:44 | How does a “visionary” enroll their team to “co-create” the vision?
41:33 | How do you stand out in a “busy” marketplace with your story?
51:08 | You are the greatest version of yourself right now…own it!
55:40 | Trevor’s vision for leveraging the blockchain & NFTs to create a documentary
Episode Quotes
“Everything we have going on is a lot. But, it’s all self-inflicted. I created the deep end, I filled it up with water and I was the one that chose to dive from the high dive without any swimming lessons” - Duncan Littlefield
“I actually got pulled over when driving home from my last golf tournament because I was speeding. I was so in my head about where I was, where I was going, what I was doing. I’ll never forget the conversation I had with the police officer. I realized in that moment, I am no longer a professional golfer, and that’s ok.” - Duncan Littlefield
“It was probably 3 years ago I first heard the term - visionary and integrator - and I actually said to my wife…I think I’m a visionary. My first thought was to default to my humble Saskatchewan roots and say - I’m not a visionary, that sounds conceited and like…I don’t want to do the work.” - Trevor Turnbull
“I thought that if I give up all the roles in my business that I’d be giving up control and I won’t be leading anything. It almost felt like another death. Like I was losing a piece of my baby. It was such a backwards way of thinking when trying to grow a business.” - Trevor Turnbull
“I’ve always said that I am the guy that runs from 40-60% of the race or the puzzle. Then I get really bored and say - someone else take this and run with it” - Duncan Littlefield
“How do you do things differently? Why should they listen to you? What connects you to that person on a personal level that makes them trust you?” - Trevor Turnbull
Episode Resources Mentioned
Frame Of Mind (Interview with Duncan Littlefield)
Rocket Fuel (Book)
Guest Contact Info
TheLittlefield.co
Connect with Duncan on LinkedIn
Follow Duncan on Instagram
Follow Duncan on Twitter
