Today I tackle my least favourite business expression - "The Silver Bullet"
Yep, I hate this expression because there isn't one.
Like anything in life, there are no quick fixes... and when there are we should be asking questions.
People think marketing will act as a silver bullet... it doesn't.
The best Marketing is that which is well thought out, starts internally, and is strategic.
"Marketing is not a silver bullet. This is why we have a strategy. This is why we have all of the things mapped out about how we're going to manage any marketing that we're doing."
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How to work with me:
1. Marketing foundations and strategy consultation
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This podcast has been produced and edited by Snappystreet Creative
