I often talk about the importance of understanding what your customers need to hear in order to make the most impact with your marketing efforts. Listening to the conversations that your customers have can give you valuable insight into what they need to hear and how you can produce content that will help them.
It is also important to ensure that everyone in your business is marketing-centric and feeding back to you the content you should be creating.
If you do this, you will be able to increase engagement and reach your customers more effectively.
"Produce content around that, and I promise you that you will see engagement, you will see people's eyes on your content wherever it is."
In this episode, I chat about the following:
1. How can you make sure that your marketing content stands out from the noise
2. What is the importance of having a marketing-centric business culture
3. How can you turbocharge word-of-mouth marketing with content
Resources:
Book a 90-minute strategy session with me
DOWNLOAD MY CONTENT PLANNER - https://becchappell.com.au/content-planner/
Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.
How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast
This podcast has been produced and edited by Snappystreet Creative
