On this week’s episode of Engines, EVs, and Espresso, we chat through the overpriced pitfalls of fancy coffee packaging and the (literal) value of coffee education. Abby leads a discussion on the current power couple of the NFL and the impact that a surge of new fans can have on a sport, making comparisons between American football and the Drive to Survive era of F1 and understanding how marketing to generate hype for extended periods can impact fan engagement within a sport. Molly walks through Aston Martin’s return to the World Endurance Championship in an effort to win the 24hrs of Le Mans with the Valkyrie and the effect that a thriving sports car racing industry could have on hybrid road cars.
As always, stay curious and stay caffeinated!