Meet Jennifer. She introduced Laundry Pickup and Delivery to a small town. Customers love the product and service. The key is raising product awareness. People in Bowling Green Kentucky had no idea that Laundry Pickup and Delivery was a thing, but thanks community outreach, a Curbside Laundries website, and an amazing social media marketing campaign, the people in Bowling Green got hooked on the service. And they Love it!
JRae Laundry:
JRae Laundry Service in Bowling Green Kentucky:
She's Valiant Podcast (Women in Business)
Women in Business Podcast
Show notes
0:00 Intro
0:29 Retention Business
1:04 Getting Started in Laundry
2:00 Designed to Grow
2:45 Starting Wash and Fold
3:30 The Wash and Fold Process
4:10 Mass Customization of Individual Orders
4:40 Social Media Advertising
5:50 Community Outreach
6:55 Women in Laundry
8:00 Sponsoring Community Events
8:45 Introducing Laundry Pickup and Delivery
9:30 Laundry Ambassadors
9:45 Press Releases
11:00 Best in Class
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