Do you have a strong content marketing strategy that’s working for your membership site?If not, it’s easy to feel overwhelmed, frazzled, and fried (like those two above) as you’re creating one. You can wade through blog after blog, podcasts, video trainings, case studies, ebooks, whitepapers and more, just trying to put the pieces together.The truth of the matter is that we’re swimming in a sea of content that grows bigger, more chaotic and overwhelming each year. There are more people, businesses, and causes competing for our attention on a minute-by-minute basis than probably ever before in human history.And yet, as entrepreneurs and online business owners, we’re told that we need to have a content marketing strategy.We’ve all heard it: start a blog, create videos, record a webinar, yadda yadda yadda.So that begs the question:How on earth do you create content that breaks through the noise, grabs, and more importantly keeps the attention of your audience, prospective customers, and members?Finding an answer to that question is the exact reason why we invited Andrew & Pete on to our podcast.If you’ve not yet heard of them, they’re an award-winning marketing duo who specialize in helping solopreneurs and small business owners succeed through effective content marketing.Whether you’d like to generate more leads for your business, acquire new customers and members, or build your business and brand, Andrew & Pete can help. They’ve been featured on many of the leading blogs, podcasts, and publications in the digital entrepreneurship and marketing space such as Entrepreneur on Fire, Social Media Examiner, and The Huffington Post.Andrew & Pete also run their own membership site and share their perspective on content marketing as entrepreneurs who run a member-based business. If you’ve ever felt like you just aren’t getting the traction you want with your content marketing efforts or are simply overwhelmed by the thought of beginning a content marketing strategy, this is a must-listen episode for you.
