Raise your hand if you’ve ever suffered from “analysis paralysis” or worse… the notorious “shiny object syndrome.” No shame, we’ve all been there! In fact, in this day and age, it seems almost impossible to not experience those things at some point. We have more people, businesses, devices, and things competing for our attention than at any other time in human history. At times, it can feel like our minds are being pulled in at least a thousand different directions.The problem with all of this is that being frozen by too much information or distracted by the latest “shiny object” prevents us from truly moving forward. If not remedied, these issues can ultimately rob us of our success. Do you remember The Fox and the Cat from Aesop’s Fables? The moral of that story is that it’s better to have one surefire way to succeed than one hundred different tricks or techniques.That brings us to this podcast episode. You see, a little over a month ago, we sponsored a digital marketing conference called ATOMICON that two of our long-term customers (Andrew & Pete) put on in the UK. Our Founder & CEO, Eric Turnnessen attended the event and so did a marketer and entrepreneur named Stuart Goulden.After ATOMICON wrapped up, Stuart reached out to us to do a writeup about Eric & MemberMouse for his company’s “Meet the Maker” series. We thought this would be a great opportunity to pull the curtain back a bit and share some of the story of why Eric first started MemberMouse, the way it evolved as a plugin, and how it helps our customers build successful online businesses.Eric shares insights from his journey as an entrepreneur, the importance of simplicity when it comes to getting started, and how to overcome the biggest challenges, hurdles, and obstacles facing online entrepreneurs today. Eric shares practical advice from his 10+ years as an entrepreneur about how to get out of your own way and makes positive steps towards success.We hope you enjoy and benefit from this episode!