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We’re in Palm Beach with a whole crew of incredible operators, marketers, and industry partners learning and networking. Today also kicks off Used Car Week and the energy is palpable. We are also talking about charging ground to air and a shift in social media skill requirements.
- It's a big event week in Retail auto as MRC kicked off of CXO/MRC on Saturday in Palm Beach, FL and Used Car Week kicks off today in San Diego, CA
- Ford F-150 Lightnings are set to power the first EV-Recharged electric plane flight for a high school football game flyover
- “According to Remy Oktay, the electric plane (a Pipistrel Alpha Electro) comes with a 21 kWh battery pack. As per Federal Aviation Regulations, it must land with a 30-minute reserve, which gives about an hour of usable flight time.”
- The electric plane will need 3 charges for a 2 city flight and has to have 30 minutes of charge left to land
- A local dealer, Monaco Ford, has stepped up to provide one of the 2 Lightnings needed to power the flight.
- There has been a big shift if the skills needed to hold the job of “Social Media Director” in the US since 2015 according to a new research report provided by LinkedIn Workforce Data Center
- Report aggregates data from job posts
- Seven out of 10 skills on the list in 2015 don’t appear on the 2021 list like blogging, event planning, and public speaking
- New additions include Instagram, graphic design, and Cavna
- In 2023 predictions by Social Media Today include Tiktok, video editing, video direction
Join Paul J Daly and Kyle Mountsier every morning for the Automotive State of the Union podcast as they connect the dots across car dealerships, retail trends, emerging tech like AI, and cultural shifts—bringing clarity, speed, and people-first insight to automotive leaders navigating a rapidly changing industry.
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