Description

In this conversation, Cliff Simon, Chief Revenue Officer at Carabiner Group, shares insights on "revops-as-a-service" and the importance of understanding the customer buying journey. He emphasizes the need to work out processes manually before automating them and the value of documenting processes and concepts. 

The importance of people, consistency, and change management in scaling businesses is highlighted, as well as the considerations for choosing between HubSpot and Salesforce as CRM solutions.

The conversation also touches on the role of Pavilion in providing education and networking opportunities for revenue operations professionals. 

Is your business ready to scale? Take the Growth Readiness Scoreto find out. In 5 minutes, you’ll see:

• Benchmark data showing how you stack up to other organizations
• A clear view of your operational maturity
• Whether your business is ready to scale (and what to do next if it’s not)

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