Wes Stoody discusses Article One and his vision for the brand and its new releases.
Topics Covered:
- 1:00- Pitching Article One to someone who's never heard of it before
- 6:34- Pitching Article One to someone who's on the fence
- 15:23- How joining The Optical Foundry has helped Article One
- 23:09- Wes' inspiration for Article One product
- 26:41- What aspects of the product to cover when meeting with an account
- 30:00- What luxury means to Article One
