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Description

With advancements in healthcare, our lifespans are increasing to an additional 25 years. With this in mind, we must reshape our understanding of life, work, relationships, and how we choose to live.
To help us navigate, we are joined by the remarkable Avivah Wittenberg Cox - a respected entrepreneur and advisor to global CEOs and leaders in over 40 countries. Avivah challenges us to view life through the lens of four quarters. She suggests that the third quarter, spanning from 50 to 75 years old, holds 25 new years with  countless possibilities—an opportunity for us to become how we’re meant to be.
Avivah's expertise extends across multiple domains. As a consultant, coach, writer, and speaker, she specializes in fostering generational and gender balance within the world's leading companies across various sectors. Avivah's passion is evident through her involvement as a board member of the UK National Innovation Centre of Aging and her role as an ambassador to the Stanford Center on Longevity.
She’s a regular contributor to Forbes and Harvard Business Review. She lectures at prestigious institutions such as INSEAD and HEC. Avivah has also taken the stage at renowned events, including TED, Economist conferences, and the Drucker Forum, captivating audiences with her fresh perspectives and innovative ideas.

Avivah's Midlife Rethink Program
https://20-first.com/the-midlife-rethink/

Episode Shownotes
https://howtolive.life/episode/046-life-in-four-quarters-with-Avivah-Wittenberg-Cox

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