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Entrepreneurship with Heather Zeitzwolfe: Learning from Successes and Failures
DJ Skoob interviews Heather Zeitzwolfe, an experienced entrepreneur and accountant, in this episode of 'The Undiscovered Entrepreneur'. Heather shares valuable insights from her journey as a late-life entrepreneur, leading with authenticity and leaning on her previous career as an accountant. The openness about the importance of self-education, embracing failures, and the significance of financial planning in entrepreneurship provides a relatable perspective for up-and-coming entrepreneurs. She also discusses the importance of market research, having an understanding of your target audience, and treating your venture as a legitimate business from the start, reiterating the importance of continuous learning and adaptation to changes.
Get Radical with your business podcast
00:12 Introduction and Welcome
00:38 School Believer of the Week: Renee Friedman Watts
01:07 Introducing Heather Wolf: The Experienced Entrepreneur
02:39 Heather's Entrepreneurial Journey
05:29 The Importance of Authenticity in Business
09:14 Overcoming Challenges in the First Year of Business
12:58 Attracting the Right Clients by Being Yourself
15:43 Adapting to Changes in Business
17:33 Inspirations and Mentors
18:00 The Role of Podcasts in Business Inspiration
18:30 The Importance of Mentors and Conferences
18:46 Learning from Others' Business Mistakes
19:25 The Value of Self-Education in Business
21:11 The Impact of Failure in Entrepreneurship
21:28 The Importance of Unique Approach in Coaching
23:45 The Challenges and Lessons from Social Media Marketing
26:02 Proud Business Accomplishments
27:53 Advice for New Entrepreneurs
31:39 Promoting Your Business and Services
34:52 Setting Goals for the New Year
Mentioned in this episode:
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