It’s been said that so much time and energy is spent on preparing the assets for the family, but not the FAMILY for the assets! No wonder that a reported 70% of family wealth doesn’t survive past the second generation. Creating a family mission statement is a way to bridge these gaps and strengthen the concept of a family legacy. This is not about numbers or inheritance details; it’s about sharing family history and traditions, values and aspirations. Kathy Longo, CFP, CAP, CDFA, President and Founder of Flourish Wealth Management, shares how she helps initiate these conversations and helps her clients create their own family mission statement.