In the latest episode of our Special Guest series I am joined by Kos Samaras, currently the Director of polling and strategy agency Red Bridge Group and was previously Labor’s Victorian Deputy Campaign Director from 2005 to 2019.
Kos was one of the longest serving and most experienced campaign strategists in Australian Labor Party history and in this episode we discuss everything from the basics of political polling - what it is, how it can be used, how accurate is it really? To his time with the Labor Party - why did he get involved, what does he think their biggest challenges are now at both a federal and state level?
In amongst this we discuss the covid response, the rise of minor parties, the impact of social media and the decline of the two party system.
You can find Kos on social media at https://twitter.com/KosSamaras