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Today is January 10th, and I’ll be recapping the Google SEO Office Hours from January 7th 2022 which ran just under an hour. There was somewhat of a theme this office hours with a lot of questions around internationalization and language, subdomains and subfolders, and of course indexing and crawl budget.
Full show notes @ https://opinionatedseo.com/s2e6 with links and more detailed descriptions.
As always, a synopsis of the question and answer, my opinion, and a link to the question in the video. I’ll skip questions that didn’t really have an answer or were so unique I don’t think it would apply to most marketers.
- We started off with another crawl budget question. Blogging consistently compared to someone who doesn’t, will Google crawl at a different rate? Does consistency have anything to do with ranking?
- If I post less often and less consistently, will Google pull my sitemap less frequently.
- Google will not penalize you for having duplicate content on your site
- If you have an older piece of content and you are updating it, should you repost it, or update the old post.
- HREFLang again. The question was about a site that was doing well in one language. How should the HREFLANG tag be handled?
- Page experience. Are there more than just the three that we can see in Search Console.
- What data is Google Chrome collecting from users that is used for rankings?
- They don’t have HREFLANG tags setup, should they?
- Updates to job related markup for direct reply.
- They moved from folders to subdomains for country based jobs.
- How to get another language version of a website into top stories.
- Since the number of features are increasing, how is search console calculating rankings?
- Their JavaScript rendering has some forward slashes in it that GoogleBot is interpreting as a URL and they’re seeing errors in search console from this.
- Another question about subdomain and subfolder related to languages.
- Using rel=nofollow on links to a page to effectively no index it.
- Another my page isn’t indexed yet question.
- Pruning low quality content. What is the minimum traffic to keep an article?
- Structured markup - specifically breadcrumbs.
- New extensive review updates, how is that affecting new e-commerce sites?
- They had a lot of content theft, and after having them removed via DMCA, they didn’t see any increase in ranking.
- Google is pulling the wrong info for his site, specifically the dates are pulling the wrong year, and showing up in the SERPs.
