Description: We all know that everyone uses social media. If you're in business, it's very likely you're going to be forced into social media platforms at some point or someone in your team is going to have to be in charge of them. So now let's talk about the dangers of these platforms.
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Some of our pros about having a social media presence are that it is a way to stay connected to the world, to celebrate with others and help you reconnect with people from whom you have drifted apart. We have also found that we generate referrals from those users who follow us and can create business, especially through Facebook. Social media may also create too much distraction and a lack of focus in both life and business. And, some social media platforms create competition instead of collaboration when they were originally designed as information sharing platforms. Social media can cause a misuse of our time. Using social media can lead to physical and psychological addiction because it triggers the brain’s reward system to release dopamine, the “feel-good” chemical. Some people use social networking sites as a coping mechanism to relieve stress, loneliness, or depression. Compulsive users of social media tend to isolate and they are chasing that constant reward system, which can lead to interpersonal problems, such as ignoring real-life relationships, work or school responsibilities, and one’s physical health. In turn, they feel bad about their behavior and to escape that undesirable feeling, they double-down on their social media behavior for relief. When social network users repeat this cyclical pattern of relieving undesirable moods with social media use, the level of psychological dependency on social media increases.
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