AI is powerful — but it’s not magic.
One of the biggest takeaways from our conversation with Marvin Martinez is that you shouldn’t start with the technology.
Start with the process.
If your process is broken, AI won’t magically fix it. First, map out what you’re doing, identify where the friction is, and then determine what can actually be automated.
Even a simple automation that saves you 30 minutes a day can compound into hours of saved time every week.
The goal isn’t to automate everything.
The goal is to automate the right things.
