Is your business running—or tripping—on its own workflows?
In this solo master class, Hilary unpacks the five building blocks of a great business process: clear purpose, customer-centred flow, simple standardized steps, crystal-clear ownership, and baked-in checkpoints. You’ll hear practical stories—from SaaS onboarding to one-hour support SLAs—and leave with a checklist you can apply today to cut friction, boost accountability, and scale with confidence.
Grab the free Good-Process Checklist (plus templates) at HilaryCorna.com/learning-center
Follow @HilaryCorna on social
TIMESTAMPS
[01:08] Why “process” ≠ bureaucracy & the real cost of winging it
[02:41] Building Block #1 — Define a clear purpose and outcome
[04:12] Building Block #2 — Map a truly customer-centred flow
[06:12] Building Block #3 — Keep the steps simple and standardized
[08:00] Building Block #4 — Assign roles, responsibilities & decision points
[10:01] Building Block #5 — Install checkpoints, KPIs & feedback loops
[15:39] Real-world examples: onboarding, invoices, and a one-hour SLA
[19:36] Freedom through structure: key takeaways & next steps