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In this episode of We Are Selling, Lee Woodward speaks with Mark McGill, one of the most respected agents in the industry, about one of real estate’s toughest conversations – believing in your worth and confidently charging the fees you deserve. 💪

As the market evolves, many agents feel pressured to lower their fees just to win business. But as Mark explains, the best agents don’t compete on price, they compete on value, process, and results.

💡 In this episode, you’ll learn:

Mark also shares how focusing on long-term client relationships, doing things properly, and letting campaigns breathe can produce results that exceed expectations, sometimes by hundreds of thousands of dollars.



Hosted by Lee Woodward Training Systems

Brought to you by The Complete Salesperson Course & Super Coaching Program

🎓 The Complete Salesperson Course – Australia’s premier real estate training, delivered nationally throughout the year. Build the skills, systems, and mindset to perform at the highest level. Learn more →

📚 The Super Coaching Program – An exclusive membership providing ongoing coaching, resources, and strategies to support sustained growth in real estate. Join today →

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