We’re excited to welcome Andrew Menter, Founder and CEO of Physmodo, to In The Zone. Andrew’s journey embodies resilience and innovation, from competing as a state tennis champion and Ironman athlete to transforming the fitness industry with Physmodo’s cutting-edge movement assessments. His expertise in leveraging computer vision technology has set a new standard for fast, objective, and repeatable evaluations that empower coaches and athletes to achieve peak performance and stay ahead in their game.
In this episode, Andrew will share his path from investment banking to building impactful fitness technology, discussing challenges and breakthroughs along the way.
Youtube Episode Link: https://youtu.be/IzM6YedhLxk
Connect on Andrews LinkedIn: https://www.linkedin.com/in/andrew-menter-a5a229?utm_source=share&utm_campaign=share_via&utm_content=profile&utm_medium=ios_app
Key Highlights
- Importance of Movement Assessments
Past injuries, especially those causing asymmetry, increase future injury risk. Efficient screening tools like the overhead squat test provide quick insights into mobility, stability, and posture.
- Complementary Assessment Tools
Short assessments provide quick data, while targeted assessments offer deeper insights for complex issues, ensuring assessments remain valuable without being exhaustive.
- Data Collection and Tech Integration
An app with a soreness map and daily metrics helps track recovery and correlate movement with performance, offering actionable data to coaches.
- Movement Mechanics & Injury Risk
Proper movement form, particularly with loaded exercises, is key to reducing injury. For example, poor dorsiflexion can lead to faulty squat mechanics.
- Accessibility via Mobile Tech
New mobile-friendly tech allows for self-assessment without specialized equipment, making regular assessments accessible anywhere.
- Expansion into Military and Youth Sports
Regular assessments can benefit high-risk groups like military personnel and young athletes, helping to establish baselines and prevent injuries.
- Balanced Training
Emphasizing mobility in strength training can reduce injury risk, and foundational exercises like walking are accessible for all fitness levels.
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