In this episode, I chat with Rosemarie Callender, a podcast coach and launch strategist, about her journey from following cookie-cutter business advice to building a business that truly aligns with her strengths and preferences. Rosemarie shares how she transitioned from managing podcasts on a stressful monthly retainer model to offering VIP day launches, where she condenses a six-week process into a two-week intensive. This shift has been a game-changer for her, helping her run a successful business for over 18 months.
Rosemarie also dives into the importance of understanding your strengths and staying true to them, instead of chasing every trend. She offers candid advice on why relying solely on social media isn’t a sustainable strategy and emphasizes the power of mindset work, clear messaging, and leveraging podcasts to attract clients and boost visibility. If you’re looking to build a business that works for you, this episode is packed with insights!
Topics:
You can find Rosemarie at:
Podcast: https://the-podcast-to-amplify.captivate.fm/listen
Website: www.toobusytopodcast.co.uk
Instagram: @toobusytopodcast
What next?
Say hi!
Credits:
Intro and Outro Music: Atomic by Alex-Productions |https://onsound.eu/
Music promoted byhttps://www.free-stock-music.com
Creative Commons / Attribution 3.0 Unported License (CC BY 3.0)
https://creativecommons.org/licenses/by/3.0/deed.en_US
Thinking about starting a podcast—but not sure where to begin?
At Podfox Media, I help business owners launch podcasts that reflect their voice, values, and goals. We’re offer a free 90-minute strategy session to help you clarify your concept, define your audience, and map out your next steps—with no pressure and plenty of space for your questions.
Visit launchmypodcast.com.