Andrew Carter did not grow up dreaming of being a mushroom farmer ...although you might not guess that when you speak with the dynamic and creative Co-Founder and CEO of Smallhold.
“Smallhold wants people to eat more mushrooms. We are mainly just trying to get mushrooms on people's plates in any sort of way possible. We want them to be grown locally, so they're fresh and enjoyable.”
Smallhold, Carter and the Smallhold team is upending the food industry by growing their mushrooms in Michelin-star rated restaurants, grocery stores, and through their network of onsite and macro farms. Smallhold is inverting the way food is traditionally grown and distributed. Today, 68% of all mushrooms consumed in the United States come from a single town in Pennsylvania called Kenneth Square. 400 million pounds worth of mushrooms per year, to be exact. Carter and the Smallhold team are changing that.
I hope you enjoy this very fun conversation. I know I did! In fact my Smallhold Blue Oyster mushroom kit is fruiting as I post this video.
https://www.Smallhold.com
