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Description

Sit down with co-founders Mike Murfitt & Shawn Neer as they discuss the ins & outs of where the idea for a ready to drink canned coffee came from, what it means to them, & the brand.

Gary Vaynerchuk | The Nine Club With Chris Roberts - Episode 230: https://www.youtube.com/watch?v=ct3ia...

Learn more about Traction or purchase beans / Snapchill™ cans: https://traction.coffee

Instagram:
Mike Murfitt:  https://instagram.com/mikemurfitt

Shawn Neer:  https://instagram.com/shawnneer