David Bowie, er, we mean - Heraclitus, the Greek philosopher, tells us “The only constant in life is change.” Yet, most people are stubbornly resistant to any kind of trivial change in their routines and lives. This desire to keep everything the same can be a detriment to your business. Tune in to this episode to learn about Gleicher’s formula, how to create a sense of urgency, and why it’s not only important to accept change – but to embrace it.
OnBrand Podcast Studios produced this episode. Special thanks to Audio Engineer Alex Winnenberg, Producer Nick Winnenberg, and Marketing Specialist Cori Stokes.
