Renowned Brand Consultant Aliza Licht is here telling us about how vital it is to cultivate your personal brand. Some may feel that that sort of thing is for movie stars and influencers but that's just not true. Personal Branding can be as big as how you carry yourself in a board room to as simple as how your want your friends to see you when you walk into the room.
Aliza knows that cultivating a brand - personal or professional - is hard, deliberate work of self discovery.
So come think about your presence, your goals, and the questions to ask yourself while Aliza breaks it down!