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Description

Why is there so much "breaking news" on TV? The label "breaking news" is an overused marketing message used to increase audience size or hold an audience longer. Viewers suffer from viewer fatigue from a constant blitz of "breaking news" messages and in-show graphics. News producers want more "breaking news" promotion, on-air and multi-channel promotion, to increase the size of viewership.

supporting links

1.     Take a break from Breaking News [BeMoreWithLess]
2.     Is watching the News bad for mental health?  [VeryWellMind]
3.     Coronavirus: How much news is too much? [BBC]

research/surveys information

1.     State of the News Media methodology [Pew Research Center]
2.     America's news fatigue [Pew Research Center]
3.     Breaking News [Pew Research Center]


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