IN THIS EPISODE
Dustin’s problem with dopamine fasts.
- Dustin makes the case that dopamine fasts are a fad but really we need to face the fact that all future generations will face tons of noise, and we need to work on our critical thinking and judgement to be fit for the new normal.
NoCode is going to explode over the next 7 years.
- Kendall is building a NoCode department in his business - which is full of people who write code for a living. Marketing use cases for developers (web devs) will more and more need to adapt to drag and drop NoCode tools to keep up.
- Developers in FAANG (Facebook, Amazon, Apple, Netflix, Google) are currently making $500k salaries and beyond. A friend from construction re-skilled himself after 15 years and now makes $105k after a developer/designer bootcamp - a 100% pay jump from construction.
Kendall’s failed marketing agency and what he'd do differently.
- Kendall's marketing agency was closed down when he struggled to pay himself enough to run it, meanwhile competitors were charging double. If he could do anything different, it would only be charging double - allowing him to pay higher wages to talented employees, have a marketing, finance, and HR budget, and his own family enough to stay in the game.
An agency that only americanizes landing pages.
- An incredibly easy business right now would be to solely translate and Americanize landing pages for businesses overseas that are selling to US consumers.
- Researcher finds a landing page that is obviously off
- An email is sent to the company with a flat rate to redo the copy
- Rinse and repeat.
Itch-reducing boob pillows.
- Breastfeeding and pregnant women are extra sleep deprived because of itchy and sweaty chests.
- A pillow (optional strap?) from soothing materials and the right shape to stay in-between breasts would easily sell to a very pain-ridden and easy to find market.
Barrel aged cocktails are perfect for the pandemic.
- Dustin wants to take certain classic cocktails, and barrel age them as a blend, building a club of passionate people who are looking to perfect their COVID era home bar.
