In this episode of the CRO Live Hour, we focus on answering the following e-commerce questions:
- How does seasonality affect a CRO program?
- How does CRO help a business in defining its value proposition?
- Usability testing. Is this the only way for a brand that doesn't have enough traffic for A/B tests? Or are there other conversion tactics when a brand doesn't have enough traffic and conversions?
- CRO vs. SEO: Which one should you prioritize?
- How can you take CLV into account when running tests?
- Top of mind, what are 10 ways to increase conversions on an e-Commerce website?
- How to sell CRO to stakeholders?
QUESTION — Have a question about e-commerce Conversion Optimization, A/B Testing, User Research, Marketing, or Anything Else? Post in the comments section of this video!
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