In this episode of @AuManufacturing Conversations with Brent Balinski, David Chuter from the IMCRC shares some reflections on which collaborations work and why, the need for technology adoption and development to have a clear purpose behind it, the importance of design and engineering to the industry’s success, and more.
This episode was recorded at the IMCRC’s Australian Manufacturing Innovation Showcase event at Port Melbourne earlier this month.
Episode guide
0:34 – Introduction.
1:36 – Going from running an SME manufacturing business to running a Cooperative Research Centre.
4:06 – What successful collaborations require.
5:40 – Digitalising your business with a purpose. You need to be clear on your goals and informed about why you’re investing.
9:32 – Why some projects succeed and others don’t.
14:22 – Appreciation of the smiley curve by manufacturers since 2016, and how it opens up the opportunity to think about adding digital services to your products.
16:40 – How IT can help you reinvent your business model.
19:30 – Wanting to build the next batch of Australian brands that are renowned for design, engineering, innovation, and can make it here.
20:40 – The importance of the production step in manufacturing, and how you can carry it out competitively.
22:36 – Innovation versus invention versus improvement.
24:40 – Innovation requires a leap of faith.
25:40 – Why design and manufacturing should matter to our nation.
