How do you take a successful business, shut it down, but retain the team you had and transition them to create something new out of the ashes? Kiley Peters goes into her advice, strategies, and tools needed to winding down a business and launching a new one: Rayne IX. Hint: scalable systems goes into this.
Kiley Peters is on a mission to help 1 million women achieve financial freedom and build more fulfilling lives. She founded RAYNE IX, an executive consultancy for women small business owners. RAYNE IX personalizes business strategies so you can have the life you want, make the money you want, and love the work you do. Join Kiley on her weekly podcast, Welcome to Eloma.
Notable Moments:
03:12 – Kiley on shutting down her successful business, Brainchild Studios
16:47 – The fascinating origins of RAYNE IX
18:02 – Kiley on her “delightfully tiny” team and why staying small might be right
20:26 – The complications of hiring and firing
27:15 – Build passive income with intention
32:22 – Why implementing automation software is a must to grow your business
38:15 – Stop worrying about what others are doing
39:48 – On hiring experts while valuing your own expertise
Connect with Kiley!
RAYNE IX Website - https://rayneix.com/
Kiley on LinkedIn - https://www.linkedin.com/in/kileypeters/
RAYNE IX LinkedIn - https://www.linkedin.com/company/rayne-ix/
Welcome to Eloma Podcast - https://kileypeters.com/elomapodcast/
Books mentioned in the show:
The Gap and the Gain by Dan Sullivan - https://www.amazon.com/Gap-Gain-Achievers-Happiness-Confidence/dp/1401964362/
Who Not How by Dan Sullivan - https://www.amazon.com/Who-Not-How-Accelerating-Teamwork/dp/1401960588/
Tools mentioned on the show:
Salesforce - https://www.salesforce.com/
Pardot (Salesforce) - https://www.salesforce.com/products/marketing-cloud/marketing-automation/
Asana - https://asana.com/
Mighty Networks - https://www.mightynetworks.com/
I'd love to help you grow your freelance business! CLICK HERE to set up a zoom call.
Take control of your finances and figure out exactly what you need to earn with The Money Mapper.
