Description

Today, Andy and Ange dive deep into the often-overlooked goldmine of retention marketing. If you're tired of the constant hustle for new customers, this episode is your ticket to easier profits and loyal customers. 🛠️💡

FREE download for this episode: 

Nailing Repeat Business: 39 Retention Marketing Strategies

Key Strategies and Insights: 

• Retention vs. Acquisition: Retention marketing is cheaper and more effective than constantly seeking new customers. Studies show that acquiring a new customer can be up to 25 times more expensive than retaining an existing one. 
• Big Impact: A small 5% increase in customer retention can boost profits by 25% to 95%.  
• Real Life Success: Andy shares how focusing on retention helped Dr. DRiP Plumbing achieve 77% repeat business. 
• Simple Techniques: From asking for rebookings to leveraging a CRM for regular customer engagement, small changes can lead to big returns. 
• Cross-Selling: Expand your offerings to increase the average job ticket. Simple add-ons or complementary services can significantly increase revenue. 
• Engagement Strategies: Use a mix of both digital (emails, social media) and physical (fridge magnets, business cards) strategies to keep your brand top-of-mind. 

Grab your FREE tickets to Lifestyle Tradie on Tour here.

This episode is packed with practical advice to turn your current customers into your biggest fans. Tune in, apply these insights, and watch your trade business thrive!