[Season 5 Episode 4] Get ready for an exciting podcast as Anand Gopal (COO, Voiro) and Abash Sinha (Ad Revenue Expert) take you on a journey to ExchangeWire’s ATS Singapore on October 3rd and 4th. They're buzzing with excitement about this event! 🔥
Abash's Top Picks:
- a) Dive into the world of Programmatic OOH and its impact - Discover the latest in OOH advertising, including measurement techniques. 🌆[Panel: Marilyn Yeong, Jeslyn Tan, Franck Vidal]
- b) Explore 'The death of black box advertising' - Uncover audience targeting, trust, and transparency in marketing. 📊[Panel: Monideepa Nandi, Gaurav Virkar, Vincent Niou, Ciaran O’Kane, Madelin Farrington]
- c) Delve into 'Delivering on the Retail Media Promise' - Learn about the future of retail media networks. 🛍️[Panel: Colleen Ngo. Joanna Burton, Alin Dobrea, Aadit Bimbhet, Daniël Heerkens]
Anand's Must-See Panels:
- d) Discover 'Attention as a measurement currency' - Explore the power of attention, influence, and nudges in purchasing behaviour. 👁️[Panel: Josh Gallagher, Ciaran O'Kane, James Smyllie, Nicola Eliot]
- e) Explore the 'Rise of conversational AI in Advertising' - Witness the latest advancements in AI's influence on ad creatives. 🤖[Panel: Mimi Lu, Laurent Thevenet, Andres Mongrue, Mark Syal, Ronnie Thomas, Rachel Smith]
- f) Unlock 'Publishers Building Sustainable Mixed Revenue Model Businesses' - Find new channels for revenue agility. 📈[Panel: Darryl Choo, Ciaran O'Kane, Erin Williams, John Williams, Michelle Catherine Ong]
- g) Don't miss 'Driving Impact through Social' - Learn how the Temasek foundation champions better mental health through social impact. 💪[Panel: Raj Parekh, Mediacorp, Temasek,
