Description

Vikram Chande, General Manager, Samsung India joins Anand Gopal and Kavita Shenoy on a special episode of the Voiro Podcast to jam on CTV, FAST and the fast-evolving world of television.

⚡️The evolving ecosystem of CTV 

⚡️CTV measurement standards and currencies

⚡️The CTV story: India vs the US

⚡️FAST: What it is and where does the future lie

⚡️Monetisation of CTV model

Personalities referred:

• Michael Shields on Nielsen
• Evan Shapiro on CTV universe
• Paul Gubbins on the year of CTV
• Paras Mehta on the CTV story in India

Brands referred:

👉Publica 

👉Nielsen

👉Amazon

👉Roku

👉Netflix

👉Amagi

👉Jio

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#advertising #monetisation #ctv #fast #tv #television