Data, data, data. It can be challenging to find the right rhythm of pulling data, the right data to pull, and an effective process of implementing data for marketing. We all know it's important, however, we've all also fallen into the trap of letting the data swallow us whole and finding tons of time wasted. This presentation provides a clear roadmap of the following:
- A breakdown of the types of audits to run for content, SEO, website, social, and high-level strategy
- Recommendations on when and how to run these audits
- A template for what every organization should have in their annual digital marketing strategy
You will leave this presentation with free templates for content, social, and SEO audits. In addition, you will understand how to layer audits into your daily, weekly, monthly, and quarterly routines to drive strategy.
Check out upcoming DigiMarCon Digital Marketing, Media and Advertising Conferences & Exhibitions Worldwide at https://digimarcon.com/events/