This week's guest is all about fun, laughter, and massive success when starting or growing a successful business. Marielle Reussink will share her very own 6-step framework to success that she has used to coach hundreds of founders.So, if you’re thinking about starting a business or if you’re already in the process of starting up and feel a bit stuck and need help to figure things out, this is for you. Going through this, we can go through the 6 fundamental things you need think about to get the basics right to set yourself up for success.What to listen for:How to create your elevator pitch.How to develop your strategy. How to define your target audience.How to identify the right marketing channels for your business.How to differentiate your business.How to ensure your idea can work.Your RICH Question - what is the number 1 struggle you are having in your business?Marielle believes in the power of the individual and that entrepreneurs, start-ups and small businesses hold the key to the future. Since leaving the corporate world, Marielle’s life has become all about start-ups. From the onset, the goal of her own entrepreneurial journey has been to help fellow entrepreneurs realize their vision. Working with our clients, she looks at their broader business needs to develop goal-oriented communication solutions. Having consulted for and worked with over 100 founders and start-ups, as well as major companies such as ExxonMobil, Unilever and GE, Marielle is passionate about using her expertise and knowledge to help companies big and small achieve their goals. Her core focus is marketing but as her approach is strategic and business oriented, Marielle’s role quickly evolved to include business advisory and consultancy and to become a workshop facilitator and trainer.
