In this episode of Start Grow Manage, co-hosts Jeff Loehr and Joe Rojas explore the transformative concept of the "Jobs to Be Done" framework and its significant impact on how MSPs should approach selling technology. They discuss the necessity of seeing technology not merely as a product but as a strategic tool for solving real business problems.
They are joined by guest Greg Plum, who brings his expertise on effective MSP partnerships and the power of ecosystem thinking to the discussion. Greg shares insights on how MSPs can enhance their growth and service delivery through strategic alliances and a deep understanding of their clients' needs.
If you're interested in shifting your perspective from simply providing technology to solving critical business challenges with strategic partnerships, then this episode of the Start Grow Manage podcast is a must-listen.
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