Description

On today's episode of the Small Business School, I reflect on my own past experience of investing time and money into launching a course and one of the most costly business lessons I learned in my early entrepreneurship days. We’re keeping it real today, whether you're a service provider or a product-based business owner, this one's for you!

Topics Covered:

• How the course landscape has changed, and why launching a course is a different skill set from running your current business.
• Right-sizing your investment, prepare to learn through trial and error. Your first attempt might not be perfect, and that’s okay.
• Before selling a course, focus on creating a strong, engaged community that values what you offer.
• Show up in small groups, make connections, and genuinely care about people’s businesses to grow your network.
• Ensure your course truly meets a need and provides value for people.

Take your time to launch, build your community, and when you’re ready, your course will have a solid foundation to succeed!

If you found value in this episode, share it with a friend or someone you met at a networking event. Let's build stronger businesses together!

Staci's Links:
Instagram. Website.