Description

Welcome back to Small Business School! In this episode, I am joined by Sigute Zitikyte, a certified business coach and author of "Multi Passionate." She also writes a weekly column called “The Friday Newsletter”, which helps ambitious professionals find their voice, build a career off the beaten path, and finally embrace their multi-passionate selves. Sigute has consulted for hundreds of online business owners and helped launch and grow multiple 7-figure businesses, including Dharma Coaching Institute and Mindvalley Coach, as well as numerous creative projects for visionaries, including bestselling books and podcasts in the personal transformation space. I am so excited to dive into a conversation with her today on 

Topics Covered:

• Treating your career as a portfolio and being strategic about investments in different opportunities.
• Branding beyond attracting clients, emphasizing the value of building relationships for future partnership opportunities.
• Identifying the right platforms for engagement in your business. Could you benefit from a bigger LinkedIn presence? 
• Crafting authentic content aligned with personal values.
• Shifting your brand identity, particularly for those interested in venturing into speaking engagements or other new projects. ​​
• The importance of clarity, mission, and presenting yourself as an easy ‘yes’ for potential opportunities.

Create your movement with strategic branding, investment in authentic marketing, and embracing your multi-passionate nature. Check out Sigute’s book ‘Multi-Passionate’ and reach out to her on Instagram!

Sigute’s Links:
Personal Instagram: https://www.instagram.com/sigutezitikyte/
Website: https://sigutezitikyte.com/
The Friday Newsletter: http://thefridaynewsletter.com
Order ‘Multi-Passionate’: https://sigutezitikyte.com/book

Staci's Links:
Instagram. Website.

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Head over to my website https://www.stacimillard.com/ to grab your FREE copy of my Profit Playbook and receive 30 innovative ways you can add more profit to your business AND the first step towards implementing these ideas in your business!